If you are wondering how to:
Elevate your training, reach more clients and thus earn more
This conference is ideal for you.

Through 48 educational sessions and workouts, from training, through business, nutrition and motivation, you will be able to enrich your knowledge.

This is an opportunity to interact with experts from around the world! You will meet leading experts and innovators in the world of fitness and wellness coming from America (NASM) and Europe (TRX and HFS). Speakers from leading universities in the field of sports and medicine, as well as top master trainers and lecturers from the region.

We will gather in one place to exchange ideas, expand our horizons and return home full of new knowledge and positive energy.

team image

Joining a passionate community that is transforming lives around the world!

For all fitness trainers who want to improve their training and sales and connect with the fitness community.

What users will get with this purchase?


educational sessions and workshops

Possibility to follow lectures live or online


Speakers and master trainers

Online access to all lectures 3 months after the conferencee


CEU credits, and the possibility of extending the national license


Don’t miss the possibility of early registration and payment in installments.

early bird

What is the Optima Conference?

Optima Fitness Conference is the biggest fitness event and is the winner of the 2021 Gold Stevie International Business Award for Best Educational Conference.
More than 10,000 fitness professionals attended Optima 2021 who wanted to expand their knowledge and keep up with the latest fitness trends.

Optima is brought to you by both the National Academy of Sports Medicine (NASM) and HFS Academy, which represent the gold standard in the certification of personal trainers.
Get ready for industry leading presenters, cutting-edge and trending topics – specially tailored for the future of the fitness industry.

The National Academy of Sports Medicine (NASM) is a major force in personal training certification in the United States — and throughout the world. NASM Academy has more than 35 years of experience and leadership in the fitness industry,

Let's train, learn and socialize!
Change lives, change the world!

The Fitness Industry is one of the most important industries that directly affects the health of the population through training, counseling, and taking care of people’s health.

Trainers and Nutrition Coaches (physiotherapists, counselors, wellness experts) through their direct contact with people, and through the trust shown to them by clients, have the opportunity to directly influence the quality of life!

Limited number of seats, buy a ticket and secure your place!

Only 2 places left at this price!


  • Personal attendance to lectures and workshops
  • Online access to all lectures after the conference
  • You will get 1 CEU for every hour of Lecture/Workshop
  • Asking questions
  • Lunch
  • Party ticket
Early bird

Live Stream

  • Online access to lectures and workshops
  • Chatting with other users of the live stream
  • Access to all lectures online after the conference



Our community is growing day by day! Many years of experience in holding fitness educations, as well as the number of participants, which is constantly increasing, speak of commitment, and of the trust that we receive in return.

Who Should Attend Optima?

This conference is not for those who think they know everything, nor for those who see it as an expense rather than an investment.

This conference is for all those who regularly invest in themselves and their knowledge, and are aware that their investment will pay off many times over.

At the conference, you will hear the latest trends from the world of fitness, and you will have the opportunity to re-listen to all the lectures you want through videos, in order to remember everything that interests you and be able to apply it in your work.


The Most Frequently Asked Questions

The Optima Fitness Conference is an event that brings together all fitness experts in one place. It is held every year in America and is the winner of the 2021 Gold Stevie International Business Award for the best educational conference.

The conference will be held from November 11 to 13. In the Mona Plaza Hotel, in Beograde.

It’s annual conference, and 2022 will be eighth year of this incredible experience. More than 10,000 fitness professionals attended Optima 2021.

The event will be attended by:  Certified Personal Trainers, Corrective Exercise Specialists, Certified Nutrition Coaches, Performance Enhancement Specialists, Group Fitness Instructors, Master Trainers and Master Instructors, Athletes, health club managers, supplement organizations, Health & Fitness Enthusiasts…

Participants need to be at least 18 years of age to attend Optima 2022.

The price of an Early Bird ticket for live attendance at the conference is 229 euros.

The price after the Early Bird offer for live attendance is 299 euros.

The price of the ticket for live sream is 99 euros.

Possibility of paying in two installments.

You can pay for the conference directly through the website with your Visa and Master Card, through Pay Pal (office@hfs.rs), or electronically in two installments.

Speakers are university professors, master trainers, nutritionists, marketing experts...

On our website https://hfsconference.com/ you can read more about our speakers as well as the topics that await you.

For registration related questions please email office@hfs.rs

You choose the accommodation yourself, you can stay in the hotel where the event takes place, Mona Plaza https://www.monaplaza.com/ or any other accommodation of your choice. If you decide to stay in this hotel, when making the reservation, emphasize that you are a participant of the Optima Conference event and you will receive a discount. Contact for booking: reservations@monaplaza.com